Saturday, March 27, 2010

Why it is important to consider a budget, even for your invitations

Honestly, it never ceases to amaze me when I ask the pertinent question of my clients, how many guests are you inviting and what is your invitation budget, where is your ceremony/reception venue,  the majority have a clue on what they want to spend and what is the maximum amount they can spend.  The rest come to see me with absolutely no consideration in their budget for invitations.  Or they unrealistically believe I can supply them with gorgeous invitations for under $250.00 for 200 guests.   

I ask this question because when my clients make an appointment to see me, I want to have an understanding of what their budget cap is on invitations so I am not showing them a customizable line that is totally out of their budget range.   I don't want to waste their time if they are looking for something that will be less than the quality I would want want to represent Occasions.

When you consider your invitation budget, you need to consider if you want special artwork  included on your invitation, if you are looking for something totally unique which will generally  require a separate quote, if you are looking for special papers, inks that are generally not offered, consider postage costs...pockets are the rage, but they can also cost you a few cents more in postage.   Invitations involve so much detail!   The result when coming to an invitation consultant such as Occasions, results in an invitation you can be proud of to represent your wedding day.

I think invitations are an after thought, and truly, they need to be part of the entire budget process for a wedding.  Be careful of estimates given on large websites such as the Knot, as well.  I have found that they are not always in sync with true pricing, especially when you are ordering a customized invitation.  Remember, when you buy at a discount, you also discount quality....period! 

Invitations are a reflection of your event.  If you are having a wedding at the local VFW, yes, you can get away with a seal and send.  However, if you are having a country club or other pricey venue wedding, your invitation needs to reflect that.   Truly, believe it or not, your guests are going to equate the elegance or chicness of your event by the invitation on its own elegance.  I say time and time again that the invitation is the opening act.  It is..if you send a seal and send to a guest that is attending a wedding ceremony at a pricey venue with a $30.00 or more plate per dinner, is that truly what they are expecting?? 

My theory is a nice invitation, chosen with care and delivered  to the guest as something special means that you took the time to truly engage them in this upcoming event.  It says to them, "I want you to attend my special day.". A specially selected invitation equates to phone calls to the bride of  "I loved this invitation, it is so cool"  Wouldn't you rather hear that?  Also, the proper invitation can equate to the type of gift you receive.  Truly.  I have seen many a dyi invitation, and I say, "really, is that what I would have sent to my guests?"  I have heard comments at bridal shows..."I went to Michaels for my invitations."  Ok, in fairness to Michaels,I do love the store but did check out their invites...not what I would send out, but I am painfully honest, sorry ladies.  It is a cookie cutter invite...your dress is not cookie cutter, your venue is not cookie cutter, your selected dining for the reception is not cookie cutter, your reception and floral design is not cookie cutter, your specially selected DJ is not cookie cutter,  thus, neither should your invitation fall into that category!

In reality, if a guest receives a nice invitation for a wedding, they will keep that invitation as a keepsake!  What a nice thing for you as they look back on their years and "remember that wedding., it was the best one we attended." 

Mary

Tuesday, March 16, 2010

Response Cards

Response cards are enclosure cards for your invitation ensemble.  It is an important element of your invitation because you have to have a close to accurate count of the number of guests attending your event.

These cards can either be small enclosure cards listing the number of guests attending, the names of the guests attending, whether they will attend or not attend, and their entree selection.  You can also include a telephone number and/or your email address.  If using a reply card with an addressed envelope back to you, make sure you use proper postage on the envelope for its return.  If you are trying to trim costs on your wedding budget, consider sending reply post cards.  These are even available in letterpress.  They are perfectly acceptable to send with your invitation.

If you are concerned about difficulty reading a guest's handwriting, place a lightly penciled number to the back of the response card.  On a separate piece of paper listing your guests names, match the number to their name.  When guests return the reply card, you can quickly discern who the card is from by the matching number on the back. 


Consider elegant letterpress reply post cards!

Testimonals from Customers

June 6th 2009

Autumn and Ryan get married on 8/7/09, Hudsonville, MI

Hi Mary!

Ryan and I wanted to thank you for the awesome invitations you designed for us. You made this process stress-free with yourprompt service and helpful advice. You had a wide variety of invitations to chose from that fits every budget. Again, we would like to thank you for providing us with a quality product and excellent customer service!
Autumn & Ryan

Thanks again & have a great weekend.

Autumn

Mary was very great at helping us find the style that we were interested in. Mary was prompt at sending a breakdown of the expenses to expect. We were able to make changes and Mary quickly expedited those so we could receive an updated preview as soon as possible. Our invitations were beautiful and we were so very pleased with our selection and the help that Mary provided for us. We would recommend everyone to use her because of the service that she provided with handling all the ordering, editing changes, and the behind the scenes work that she does. Mary was a true professional, very courteous and extremely helpful to us.

Dana LaMacchia

8/12/08
Mary, with Occasions, knew her products well and showed us many examples of invitations that met our "style". She was good at communicating with us the extra costs, when necessary, and never said "this is final" so we knew the total cost would go up or down. We also put ourselves in a pinch with timing our order and Mary was excellent at making sure we got our invitations by the date we specified at the beginning of the process - even if that meant having to push buttons with the company!
All in all, we did not stick to the budget we had set but we received beautiful invitations. Many of our guests have stated they are the nicest they have seen and feel that they know the "tone" of the wedding already.
We would recommend Occasions to anyone looking for unique invitations that has a flexible budget. We also suggest giving yourselves plenty of time to decide and leave room for editing and proofing - Mary can push things along but things take as long as they need to take to get done.

Lindsay Lee

09/05/09 - Wedding Reception celebrating the marriage of Sue and Vern S.


I had the pleasure in working with Mary in ordering invitations for my wedding reception. I was impressed that Mary provided me status updates and proof changes statuses regularly without ever having to ask her for a status. Her follow up to the customer is wonderful. Her experience in helping me decide between hundreds of styles, colors, etc. was so valuable as there are so many options and choices when purchasing invitations. I would never hesitate to recommend Mary to anyone needing help in purchasing invitations. She is a valuable and knowledgeable resource and took a lot of stress off me as I tackled my list of things to do for the wedding!

Sue Race (now Scheck)